Treacle

Hong Kong: This year, Treacle, a production house with animation studios in Hong Kong, Sydney, and Bangkok and businesses across the Asia-Pacific region and further afield, achieves major success in creating 3D animated broadcast graphics for virtual conferences hosted by international companies like SAP, a German enterprise software company and Salesforce, the world-leading Customer Relationship Management (CRM) services.

At the core of broadcast graphics is the graphic design that has long been part of the media landscape, in which two dimensional text-based motion graphics has gradually evolved into three dimensional character animation. Nowadays, over at the news stations, anchors and newscasters are introduced with explosive “breaking news” graphics. Sportscasters also use the classic animated scoreboards to help football fans follow the matches. Meteorologists now talk in front of colorful weather forecasting graphics and some weather channels even go so far to incorporate mixed reality technologies for real-time immersive storytelling as well. Broadcast graphics are very much omnipresent in our media diet, especially during these unprecedented times, virtual conferences adopt these graphics in their multi-day education events on their online platforms for thousands of people to access and view their curated content. The Post Production Sydney specialists in Treacle helped these knowledge-sharing conventions construct the 3D animated lower-thirds, the presenters’ keynotes overlaid on top of their respective videos, as well as the animated transitions between scenes and sequences. These successful virtual summits include Salesforce Live: Asia, Salesforce Live: Australia and New Zealand, Salesforce Live: India, Salesforce Live for Financial Services, as well as SAP’s HRConnect 2020.

About Treacle: Treacle, a global creative agency founded by a group of passionate video production bangkok specialists, is dedicated to helping companies across the globe build their brands and win over their target customers with quality videos, effective online conferences, and smart marketing solutions. If you want to learn more on how to host online conferences for your company, you can visit https://www.treacle.media/ for more information.

Original Reference: https://bit.ly/35PUfyy

The term “creative” is being thrown around a lot in the marketing and advertising industries, the word is so prevalent nowadays it is actually a noun now. In actuality being creative is much harder than it looks, it is all rainbow and unicorns until you are about to think of an idea for a video marketing campaign or a commercial for your company. But where should you start?

Here are the few pointers to kickstart your brainstorming session:

1. Research, research, research! Know your brand, find the objective of the video, and target your audience! It may seem like a no-brainer to you but before you start writing, research about the commercials with a similar concept like yours, and surround yourselves with as much information as possible.

2. Get off your seats! We are living such a sedentary lifestyle, most office workers are very much confined to their workspace and more than 40% of the workers reportedly spent less than 30 minutes a day up on their feet at work. It is not healthy for your body, let alone your creative brain!

3. Bounce your ideas off your teammates. Form a mini focus group at your office to test out your ideas. If your colleagues do not find your ideas interesting, chances are the public will not find those all that good either. So put your heads together to find that million-dollar idea!

After you get your video idea, you still need someone to produce it. Now you need the professionals to come in and do the heavy lifting for you. Treacle, a production house founded by a group of Post Production Bangkok specialists, can certainly come to your rescue. With animation studios in Hong Kong, Bangkok, and Sydney and businesses across the Asia-Pacific region, this award-winning creative agency is home to dozens of animated characters and creative marketing campaigns, if you want to know more, you can visit https://www.treacle.media/

Original Reference: https://bit.ly/3kxAsIj

Hong Kong: The worldwide pandemic has continued to rage across borders, and each sector of the economy has been hard hit and a great number of workers have struggled to stay afloat during these unprecedented times. Yet a few companies have managed to find ways to overcome these seemingly insurmountable obstacles and come out on top in their industry, by catering to people and their needs during lockdown and looking for opportunities at the most creative corner in their business. Treacle, a multinational video production Hong Kong company, found success in online conferences when everyone is cooped up in their homes, by providing insights to people in sectors like financial services, cloud-based softwares and corporate solutions.

This year, Treacle has been working for a wide range of international heavyweights on their annual online conferences. Companies like Salesforce, a top American cloud-based software that is widely acclaimed to be the number 1 Customer Relationship Management (CRM) services in the world, and SAP, a German enterprise software company that manages corporate operations, have their-- originally cancelled, now virtual--conventions created by Treacle. They started with a pre-planned agenda by inviting prominent keynote speakers and pioneers to give a pre-recorded speech in front of cameras, then they sent the videos over to the Post Production Bangkok specialists at Treacle. The Treacle specialists then put the sequences together, applied informative and engaging broadcast graphics on top of them, and edited their colourful slides into their speeches. All of these culminated into a diversified selection of keynote videos on a knowledge-sharing platform visited by thousands, with each of the visitors safe and sound at home, accessing an annual convention in a matter of clicks on their mobile devices.

About Treacle: Treacle, with Animation Studio Sydney, Hong Kong, Bangkok, and businesses spanning across the Asia-Pacific region and further afield, is a global creative agency dedicated to helping companies across the world build their brands and reach their target customers with quality videos and smart marketing solutions. For more information on how to create an online conference for your company, you can visit https://www.treacle.media/

Original Source: https://bit.ly/2YUCqKl

Hong Kong: This year, Treacle, has announced the production of a hyperrealistic hologram system named Miirage. The video production agency Sydney, with businesses spanning across the Asia-Pacific region, is looking to introduce a never-before-seen virtual presenting platform that can provide holographic video content even in brightly lit environments such as shopping malls and convention venues. Miirage is said to fill the void in the market for photorealistic, audiovisual installations. Equipped with bass-heavy, self-contained audio system and immersive, high-resolution, visual panels that are uniquely scalable, this piece of cutting-edge, industry-leading technology aims to serve the advertising and marketing needs for brands to reach target customers through three-dimensional, visually stunning animations.

Miirage is applicable to a wide assortment of entertainment, educational and corporate uses:

● Event launches: Miirage is perfect for launch events of products and blockbuster movies. Customisable for brands, Miirage can gain traction from the media and influencers online in no time.

● Fashion shows: Miirage is equipped with an audience view camera to allow viewers to interact with the holographic content. Viewers can pick the items they like, Miirage is simply the best choice for retail marketing.

● Celebrity performances: With celebrities’ holograms created for virtual concerts and fan meetings, the celebrities can easily travel across the globe through their avatars in Miirage.

● CEO speeches: Miirage has a small footprint, it could be easily transported between venues as it occupies little space.

● Viral marketing campaigns: With a smart marketing strategy, Miirage’s photorealistic display is built for social media.

There are other uses as well, like seasonal celebrations, virtual exhibits and art installations, and many more.

About Treacle: Treacle, with Film Studio Sydney, Hong Kong and Bangkok, is a global creative agency founded by a group of Post Production Sydney specialists. It is dedicated to helping a wide range of brands reach their target audience and win over customers with quality video content and smart marketing campaigns. For more information on Treacle and Miirage, you can visit https://www.treacle.media/.

Original Source: https://bit.ly/2QIPpuc

Despite the omnipresence of social media platforms and increasing video production Bangkok quality, advertisements these days don’t really register with the general public, because customers are constantly bombarded with a mixed bag of forgettable ads, long-winded infomercials, and junk mails. As you might have noticed, we have reached a point of content saturation. Study shows that only 0.05 percent of people will choose to click on a specific ad link and the proliferation of ad-blockers have just exacerbated the situation. This is why attention itself has become a scarce commodity in this day and age, and hyperrealistic hologram systems have emerged to be the favorite amongst advertisers and gradually taken over the marketing business. There are three major reasons.

1. Holograms are perfect for social media. With three-dimensional animated characters and realistic displays of celebrities, people will take pictures and videos and upload them to social media which in turn will become advertisements for the brand itself.

2. Holograms transform retail marketing. Some holograms on the market have interactive functions where the audience can engage with the content itself. They can be used to showcase different products and customers can browse them and pick out items they like.

3. Hologram technology is now a very affordable form of advertisement. With certain rental and purchase options on the market, holograms could be a very cost-effective choice to increase brand recognition and win over customers.

Nevertheless, it is hard to winnow down the best hologram system for your brand and marketing campaign. Miirage, a hyperrealistic hologram system developed by Treacle, could be the perfect choice. It works well in brightly lit environments such as shopping malls and has a complete self-contained audio visual system. Moreover, it is completely customisable for brands. Treacle, with animation studios in Hong Kong, Bangkok and Sydney, and businesses across the Asia-Pacific region, is a Post Production Bangkok service provider who creates vivid, three-dimensional holographic content to market your brand. For more information, you can visit https://www.treacle.media/.

Original Source: https://bit.ly/2QxZaeN

Advertisements oftentimes give us the impression of an overly optimistic video paired with unremarkable, elevator music tracks, if not a downright, complete bore. But time and time again, we are proven wrong when a clever advert goes viral on streaming services and pops up on our phones. They are on our social media newsfeed, news reports and messages from our friends and families. The thing is, they are just so “shareable”. Irresistibly shareable. But how on earth can we think of a video idea that can master the language of social media? With a quality video production Hong Kong and a fantastic script, you can find your brand on the news headlines in no time.

Here are three engaging ideas to help you brainstorm your next hit video:

1. Animated explainers. Brand messages could be very abstract and complex for the general audience. Animation can break down your messages into digestible, entertaining bits to help customers understand what you are actually selling to the world.

2. Viral marketing campaign. Light-hearted pranks and immersive holograms on the streets are instant eye-catchers. Added to that are the crowd of fascinated onlookers who will upload the phenomenon to video sharing sites. This can make your brand instantly recognisable online.

3. Online challenge. Don’t overlook the importance of a hashtag, by creating an online “challenge” with your product in a video and inviting people to join you in doing so, you can ask your customers to create their own content, which in turn multiply into more and more free ads for your brand.

So now you have your million-dollar video idea, what’s next? You will need a Post Production Sydney company to do the heavy lifting. Treacle, an award-winning post production company with business across the Asia Pacific region, could be the one to help you out. With animation studios in Hong Kong, Bangkok and Sydney, Treacle has been helping multinational companies to reach their target customers with quality videos. To learn more, you can go to https://www.treacle.media/.

Original Source: https://bit.ly/32g9I7A

With the booming popularity of social media and online streaming services, it is clear that video marketing has emerged as the ultimate winner for companies to build their brand recognition around the world. It is affordable, it is fast and extremely effective. But what’s next? Where to start? How do you formulate a successful video marketing strategy and build an impactful campaign when you don’t know a thing about video production Bangkok? A good advertisement online is not just a five, ten seconds of Instagram Story or a Tiktok dance challenge shot on your mobile devices, it in actuality requires rigorous planning and disciplined production schedule to carry out a quality video campaign.

Fundamental to a video production process are three steps:

1. First and foremost, pre-production is key to a successful video. The legendary film director Alfred Hitchcock famously quipped: “To make a great film you need three things - the script, the script and the script.” During the pre-production stage of an advertisement, it is all about planning and revising the script in order to prepare for the actual shoot. Spending more time on pre-production will minimise the mistakes on set, which otherwise would lead to more human errors with more budget spent in correcting them later.

2. Second of all, the actual production. This is the stage where all the actions happen. On a film set, dozens or even hundreds of people could be involved in creating the video. The director follows the pre-planned process to direct talents, camera operators, sound engineers, lighting crew and producers to film the actual video.

3. Last but not least, Post Production Sydney. After the video is shot, post production specialists work their “movie magic” to edit the footage together and jazz it up with the color correction and sound mixing processes before distributing it to the online audience.

But you may find all of these very demanding, that is why you may need experts like Treacle to kickstart your marketing campaign. Treacle is a full-service creative agency with animation studio Bangkok, Hong Kong, and Sydney. With business spanning across the Asia-Pacific region and further afield, Treacle helps internationally recognisable brands and a collection of promising startups to build their brands worldwide. Home to dozens of brilliant animated short films and live-action advertisements, Treacle provides award-winning marketing services across the globe. If you want to learn more, you can visit https://www.treacle.media/.

Original Source: https://bit.ly/2YtfhhX

If there is one thing we can learn from 2020, it is the fact that you can almost learn everything online. Even when people are not allowed to travel, ideas travel. Far. And fast. And to every corner of the world. Thanks to the advent of the internet and the increasing video production Hong Kong quality, people can attend online classes and host online study groups and now, a popular kind of knowledge-sharing events is all the rage around the world. They are the virtual summits.

In case you missed it, virtual summits are collaborative, online events where millions of people every year from all walks of life attend online conferences through streaming services and a wide spectrum of online platforms. They usually feature an eclectic assortment of expert interviews which typically focus on one specific area or a niche area of content, such as Financial Services and Customer Relationship Management (CRM).

It has never been easier to host conferences for companies, and they are extremely beneficial for businesses. The benefits to hosting a virtual summit are manifold:

1. It is a vastly economical solution. Economical, not just in terms of the lack of a cost in booking a physical venue to host thousands of people, but also in terms of time. It just takes less time for you to produce a fixed number of videos than to invite speakers and your customers to travel across the world to attend a three-day conference.

2. It is very lucrative for businesses. With good speakers and industry leaders in your lineup and a good marketing strategy, you can grow your email list exponentially and charge a good amount of money for attendance. Moreover, you can also position yourself and your company as the go-to experts in your field.

And most importantly, Post Production Bangkok companies are everywhere and are readily available at your service. This is why Treacle, a post production service provider with animation studios in Hong Kong, Bangkok, and Sydney, and businesses across the Asia-Pacific regions, is best-suited for the challenge. With years of experience in hosting virtual summits around the world, like Salesforce, a top American, cloud-based software for CRM services, and SAP, a German multinational enterprise software company, Treacle helps international brands reach their customers online with quality videos. If you want to learn more, you can visit https://www.treacle.media/.

Original Source: https://bit.ly/2Ec4DW1

When we think of animation, we always think of cartoons or the big silver screens; and when it comes to advertisements or marketing campaigns, we only think of celebrities or some spokespersons standing in front of cameras selling us products. But have you ever thought of a hybrid strategy to market your product through animation? Animated content is very much in demand these days, because with effective messaging, short delivery time and quality video production bangkok, it can easily increase your online sales in no time. Treacle, a production house whose business spans across the Asia-Pacific region, creates fun, impactful animated advertisements for global companies and its style of animation with clear messages and creative ideas emerges a winner for companies around the world to rack up their revenues online.

1. It’s pandemic-proof. In 2020, a lot of industries and people’s livelihoods have been bruised by this pandemic, but contrary to others’ belief, the video production industry has been doing well as it quickly adapts to online and digital marketing business through animation. Production houses like Treacle are finding ways to keep the wheel turning by helping businesses market their brands with animated videos and virtual events. Because animated videos, without having the creators coming into contact with other crew members or on-screen personalities during production, can be made in a self-contained workflow model. The process is highly efficient and delivers stunning results.

2. It saves you time. And money. The production period of an animated short video can range from a few weeks to at most a few months. It is also more durable when compared to live-action videos, because the latter can quickly look outdated after a short period of time and companies have to churn out a new batch of live-action videos before they grow old again. Treacle delivers fresh animated content to companies across the world to increase their brand exposure and make them instantly recognizable on the World Wide Web.

3. It is imaginative. Animation is very versatile when it is compared to other media formats. Animation explores fantastical environments and various story lines where animals can talk and characters can visit different places without actually being filmed on location. You don’t have to be confined to shooting your advertisement in one studio setting with actors and extras, because in animation, the possibilities are boundless. Treacle-style animated explainers are fun to watch and they are easily the best choice for companies who are looking to appeal to a wide demographic.

You had a great idea and you have created a stunning video that you are sure is going to get views on the Internet. Now, what’s next? You know there’s still something missing, something that could elevate your product to the next level. This is where Post Production Sydney companies like Treacle come in and give it a final touch.

But what is post production? You may ask. Post production is the final stage of video production agency sydney, it is generally defined as everything that comes after when the shooting is complete. After developing your concept and planning the video shoot during the pre-production stage, and shooting it on set or on location afterwards, you have now arrived at the stage where the “movie magic” happens. Post production specialists usually follow a rigorous workflow by applying a wide range of video editing operations to your footage before the video is signed, sealed and delivered to the general public. This process can take a few weeks to a few months, so choosing a good post production service provider is key to your video performance. Treacle, an award-winning post production company with business spanning across the Asia-Pacific region, has a proven track record in finishing and polishing videos for global companies and innovative startups and here are the top 3 post production services Treacle provides:

1. Editing. Whether it is offline and online editing, Treacle video editors will select shots and music tracks and combine them into a coherent sequence. It is to communicate the film language fluidly and make the final product look effortless. It is because when the art of editing and law of continuity are well-practiced, the cuts will be invisible.

2. VFX. VFX or visual effects is the process of manipulating elements that are out of context of a live-action shot to create a realistic imagery. By replacing backgrounds on green screen shoots and incorporating animated content into an enhanced reality, Treacle’s VFX specialists merge a live-action video seamlessly with computer generated imageries to create a unique, out-of-the-world environment.

3. Color grading. It is the process to improve the appearance of a video by manipulating and heightening various video attributes such as color balance, contrast, brightness, saturation, black and white levels and many more. Having the right color grade on your film is like having the right filter for your self-portraits, Treacle’s color grading specialists will work tirelessly to improve the quality of your video before it reaches the audience.

Hong Kong: This year, Treacle, a video production hong kong company with business spanning across the Asia-Pacific region, announces its development of a hyperrealistic hologram system titled “Miirage”, which will be used as a virtual presenting platform for various marketing endeavors, such as event launches, fashion shows, celebrity performances, virtual exhibits, installations, seasonal celebrations, retail, holographic speeches, movie launches and viral marketing campaigns.

The holographic system is said to be exceptionally photorealistic and this state-of-the-art technology can serve as an audiovisual installation for companies to gain traction with its stunning visuals, enveloping audio system and bass-heavy subwoofers. Here are the other unique selling propositions of this next-generation technology:

● Complete self-contained audio visual system

● Works well in brightly lit environments

● Scalable (1,2,3,4+ screen systems)

● Customisable for brands

● Affordable

● Low power consumption

● Low maintenance: “Plug and play and walk away”

● Social media-friendly

● Interactive ability

● Small footprint

With this unique, industry-leading immersive technology, Treacle aims to provide Post Production Bangkok services with the best audiovisual performance while helping companies build their brand awareness across the globe.

Marketing seems to be easier and more accessible to everyone than ever. Every smart phone-toting person can now claim to be a self-marketing or personal branding guru, and the best of them are crowned with the glorified title of “influencers”. We are now living in the golden age of self-promotion, but how could companies, not quirky Internet personalities, take advantage of the advent of social media to promote themselves as a unique, yet very much relatable brand? Treacle, an award-winning video production agency sydney whose business spans across southeast Asia, has that figured out. Here are three major principles from the Treacle philosophy:

1. Video is marketing gold. Over the past few years, video marketing has gradually taken over all the other different kinds of traditional advertising channels. Among all the other media channels, from the flagging print media to radio and billboards, video easily reigns supreme. Forrester Research estimates that one minute of video is equal to 1.8 million words, and with over 80% of the Internet traffic derives from video content alone, video marketing is the most powerful way to market your brand.

The founders of Treacle realises the potential and starts providing services to global pioneers and promising startups, helping them build their brands, one stunning video at a time.

2. Because story is the ultimate explainer. Treacle knows that the very first step to a customer’s purchasing journey is to understand what the product actually is. Besides relaying facts and data effectively, a story can bring emotions to dry and bland materials. According to a study conducted by ComScore, over 60% of the Internet users said they are more likely to buy a product online after viewing the video. It is simply because meaningful stories connect people to the brands emotionally and help create their brand loyalty. Story matters and video is the medium to do it.

3. Tell your story in different voices. Once you are in the storyteller mindset, you will need the right tools. Treacle provides all the colors businesses need to paint the picture for their brands. From traditional hand-drawn 2D animation to computer generated 3D videos, from projection mapping technology to interactive installations, you can diversify your promotional content to attract a wide spectrum of customers and build an internationally recognized brand.

As a rule of thumb, think of your brand as a story. A good brand story quickly grabs attention, elicits emotions and creates positive associations in the consumers’ subconscious. Treacle has been helping brands craft their unique and meaningful brand stories as a Post Production Sydney company. It works with global industry giants and up-and-coming startups to bring their stories to life. With animation studios in Hong Kong, Sydney and Bangkok, it is home to dozens of beloved animated characters and live-action shorts and is certainly by far the premier choice of a global creative agency. To learn more, you can visit https://www.treacle.media/ for more information.

Original Reference: https://bit.ly/3fD0EiF

Video marketing is all the rage and it quickly becomes the favorite tool for online marketers. Video production hong kong even becomes part of the marketing budget for companies. And the numbers are in:

● A colossal 96% of B2B organizations used videos in their marketing campaigns.

● According to ComScore, 3 out of 5 people are more inclined to buy a product online after watching a video.

Videos certainly take up a large chunk of our media diet nowadays and have a huge influence on our day-to-day decisions, if you want to take advantage of this powerful medium to market your brand, here are 4 of the most engaging types of brand videos for you to attract potential customers.

1. 2D Animation

From hand-drawn animation, stop motion to computer-generated technology, 2D animation can communicate your complex brand message and technical jargons in an entertaining, digestible way.

http://treacle.media/animation.html

2. 3D Animation

With character animation and photorealistic renders, 3D Animation Sydney can bring your audience and future customers a 360-degree experience.

http://treacle.media/animation.html

3. Live-Action

You can also go back to the basics and shoot a live-action brand video in a studio or on location. With a good story and message, you can attract significant internet traffic to increase your brand exposure.

http://treacle.media/film.html

4. Interactive Installations

By employing immersive technology such as the hyperrealistic hologram systems in the market like Miirage, you can take your viewers on an interactive escapade where visually stunning, dreamlike experiences blur the line between reality and fiction.

http://treacle.media/interactive.html

Unless you are still distributing flyers around the block or texting your clients on a flip phone, you know that the future of marketing is video. And the Film Studio Hong Kong is only getting better.

If you are not marketing your business with videos today, you are lagging behind. Out. Old news. Obsolete. Worst of all, you are... boring. To get ahead in the world of business, video marketing is the most powerful way, if not the ONLY way, to get your point across AND increase your revenue in a matter of a few minutes. Or even seconds! It is all because--

1. Customers today are impatient. We’ve all heard the phrase “short attention span”. Ask yourself, when have you ever sat through a lengthy infomercial on television? Or read a newsletter? You are now dealing with customers who routinely click on the “Skip Ad” button after 5 measly seconds, that’s why short, impactful videos are key for businesses to capitalize on people’s attention in order to make their brands stand out.

2. Video is the universal currency. Look at how pop culture rapidly transforms these days because of one video clip. According to a Cisco study, a whopping 80% of the Internet traffic derives from video content. Commodities are now sold like hot cakes in small video packages across borders through the World Wide Web, it is how the world communicates, how businesses sell things and how we get information today.

3. Good videos are just so shareable. The word-of-mouth marketing business owners so depended on before extend to the virtual space now. Do not overlook the importance of a friend’s reaction on social media platforms, a like and a share from a close friend or testimonials from the new class of celebrities, the influencers, are widely considered trusted channels for product endorsement.

But you may say that video marketing is just not your thing and you don’t know anything about creating videos. Good news is, there are a lot of Post Production Bangkok companies available at your service but it sure is hard to weed out the good from the, let’s just say, not-so-good.

That’s why Treacle, an award-winning production house that is home to dozens of beloved animated characters and live-action short films, could be the one that comes to your rescue. With Animation Studio Sydney, Hong Kong, and Bangkok, it is founded by a group of audiovisual innovators who are dedicated to providing tailored services to global pioneers and helping promising new businesses ride the waves of the new and changing media landscape. If you are looking to break into this exciting territory and build an internationally recognisable brand, you can visit treacle.media for more information.

Original Reference: https://bit.ly/32sqUZq